This shared entry wall needed to be split between two very different brand identities. On the left we had RG Private label, an exclusive, one-of-a-kind art showroom. On the right we had BadDog Editions, the mass-produced, wholesale art company. In order to showcase the two distinct personalities, the RG side was designed dark, intriguing and mysterious. Just what you want to entice people in. The BadDog side however, was bright and fun; perfect for commercial artworks.

RG Private Label invitation

RG Private Label Grand Opening sign

RG Private Label showroom sign

Bad Dog Editions email invitation

Bad Dog Editions front window elevations

Bad Dog Editions back window elevations

Bad Dog Editions Sale signage

Bad Dog Editions Sale signage

Bad Dog Editions Sale signage